# Self-service for small businesses

> Source: https://support.adaptek.tv/docs/adstart/self-service?lang=en · Language: English · Product: AdStart · Access: public
>
> How SMBs buy video ads without a manager — sign-up, offer, creative, validation, payment, publishing via GAM.

An AdStart module for selling ads to small and medium businesses without a manager. The rights holder keeps control at every step.

## How it works
1. **Sign-up.** The company registers on the portal and signs the online offer; the contract is automatically sent to the e-document system.
2. **Campaign.** After confirmation the company creates an ad campaign and adds a creative — its own or one generated by the integrated video generator.
3. **Validation.** The rights holder checks the creative; the system scans the supporting documents.
4. **Payment** — right on the portal.
5. **Publishing** via Google Ad Manager. The rights holder can block the campaign at any step.
6. **Proof of airing** — video proof of impressions is recorded.

Each step is described in detail in the [AdStart portal](https://support.adaptek.tv/docs/adstart/portal?lang=en) section: [sign-up](https://support.adaptek.tv/docs/adstart/portal/registration?lang=en), [campaign](https://support.adaptek.tv/docs/adstart/portal/campaigns?lang=en), [creatives](https://support.adaptek.tv/docs/adstart/portal/creatives?lang=en), [video from a brief](https://support.adaptek.tv/docs/adstart/portal/ai-creatives?lang=en), [payment](https://support.adaptek.tv/docs/adstart/portal/billing?lang=en), [publishing](https://support.adaptek.tv/docs/adstart/portal/campaign-lifecycle?lang=en), [video proof](https://support.adaptek.tv/docs/adstart/portal/creative-proof?lang=en).

> [!NOTE]
> The module is deployed for a specific rights holder. To discuss a launch — [create a ticket](https://support.adaptek.tv/tickets/new?space=adstart&category=feature) or write to support@adaptek.tv.